FOUNDED ON YEARS OF EXPERIENCE
After growing up seeing his father run some of the most successful Direct Selling Companies in his day, Clinton Sellers followed in his footsteps in the late 1980’s, 30 years ago, and has a wealth of experience. After being a Director of a well-known supplement company in the mid 90’s, Clinton became their top European Distributor, with a multi-million pound (sterling) turnover distributing over 200 different types of supplements. Giving regular talks during his career, Clinton went on to teach many thousands of people about business, food supplements and health. With a passion for health, Clinton’s professional training includes Human Sciences, Biomedicine, Biochemistry, Pathologies and Nutrition. Over the years, Clinton became increasingly frustrated with companies in the supplement industry using misleading marketing, bulking products out with genetically modified fillers, using cheap poorly absorbed nutrients, controversial sweeteners, synthetic nutrients and other commercially driven choices which were not conducive to health. After a successful career in the industry, he decided it was time to create the quality product and company that he had been searching for. After several months in manufacturing, NewGen Superfoods Plus was deemed impossible to create, but with perseverance and determination, 17 months later there was a breakthrough in Feb 2013. After 12 months of studies and a trial period with people who wanted to test our product, NewGen Direct was launched in March 2014. One of our first customers was one of the top premiership football (soccer) clubs in the UK. Testimonials poured in and within weeks of launching NewGen Direct, this new cutting-edge certified organic company started to be featured in the mainstream national British press. A remarkable product, required a remarkable business opportunity. The other part of Clinton’s career included advising companies coming into the Direct Selling industry on how to get started, designing business and marketing plans. Being the first and only person in the Direct Selling Associations history to own both a DSA member company and a certified DSA supplier’s company, Clinton was well positioned to create a phenomenal business opportunity for people who wanted to grow their own business of any size with our company.